Comments on: Back to Basics: What is Content Marketing? https://www.ceros.com/inspire/originals/content-marketing-basics/ Just another Ceros Sites site Wed, 10 Mar 2021 16:47:34 +0000 hourly 1 https://wordpress.org/?v=5.6.1 By: Back to Basics: What is Digital Marketing? - Ceros Inspire https://www.ceros.com/inspire/originals/content-marketing-basics/#comment-58 Wed, 10 Mar 2021 14:39:17 +0000 https://www.ceros.com/inspire/?p=5805#comment-58 […] Content marketing uses storytelling to increase brand awareness with the objective of getting the target audience to take action. These actions might include signing up for an email list, requesting further information, or making a purchase. In a broad sense, content marketing is often a part of every other digital marketing activity that businesses undertake, be it email marketing or social media marketing. […]

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